Better Europe was set up in 2017 by Joost Mulder, an independent Public Affairs expert with a strong network in the “Brussels bubble” and in civil society, with a broad knowledge of EU financial services legislation. With 13 years’ experience in Brussels including as a political assistant to an MEP, a lobby consultant, and head of advocacy at an NGO, Joost is able to build unexpected alliances between different stakeholders. He has deep knowledge of EU decision-making and first-hand lobby experience on less documented procedures such as trilogues and Council negotiations, secondary legislation (DA/RTS/ITS) and the implementation of EU legislation, and has shared his experience through webinars, book contributions and guest lectures at academic institutions.